Sage+Archer won the MVG AMMA award for Best Media Innovation, with Heineken beer. This campaign showcased programmatic DOOH innovation at its best, with dynamic creative and hyper-local …
Decathlon supports Rotterdam marathon runners with a dynamic creative countdown
Decathlon engaged marathon runners using localised advertising around the city and the marathon route, building anticipation with a dynamic creative counting down to the event. Decathlon …
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5 Creative Best Practices to enhance your Digital Out of Home campaigns
Have you started planning your brand’s seasonal DOOH campaign or creative? Sage+Archer is getting into the festive spirit by taking a look at some creative best practices for your DOOH …
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New ad format: The Cube released for Digital Out of Home
The spin cube makes its comeback on Digital Out of Home screens. Sage+Archer releases 1 of its 5 new DOOH ad formats: The Cube. …
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Malibu applies dynamic creative to reach students in 14 cities
Malibu wanted to send out a message to all Dutch students. That is why they only targeted cities with a high student population. These (14) cities all got their own message. Thanks to HTML5, …
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The Art of DOOH (English)
More attention for your DOOH ad? Download the guide: The Art of DOOH Art directors, graphic designers and everyone else in the fight for consumer attention: we all know that simply putting any …
The Art of DOOH (Dutch)
Meer aandacht voor je digital out of home? Download de gids: The Art of DOOHProgrammatic Digital Out of Home geeft reclamemakers nog meer tools om de aandacht van consumenten op straat te …