Marketers, brand managers, creatives, and everyone else in the fight for consumer attention: we all know that simply putting any advertising content out there isn’t going to cut it. The …
Read blogpost about Dynamic Creative: unlocking the power of personalisation in OOH
Birra Moretti has launched a 3-stage dynamic DOOH campaign to follow festival-goers through their journey. Digital Out of Home strategy The North Sea Jazz Festival is an annual 3-day …
Read blogpost about Birra Moretti counts down to the North Sea Jazz festival
Sage+Archer is a finalist for the DooH Creative Challenge 2022 (DCC). In the category of Best Use of Data, S+A will compete for the award. …
Read blogpost about Sage+Archer nominated for the DooH Creative Challenge in Best Use of Data
For their brand awareness campaign, the hearing specialist used Sage+Archer's Cube HTML5-built format showing their tv commercial in a smart way on digital outdoor screens. Schoonenberg …
Read blogpost about Use of Video in Out of Home: Schoonenberg shows The Cube on outdoor screens
Sage+Archer won the MWG AMMA award for Best Media Innovation, with Heineken beer. This campaign showcased programmatic DOOH innovation at its best, with dynamic creative and hyper-local …
Decathlon engaged marathon runners using localised advertising around the city and the marathon route, building anticipation with a dynamic creative counting down to the event. Decathlon …
Read blogpost about Decathlon supports Rotterdam marathon runners with a dynamic creative countdown
Have you started planning your brand’s seasonal DOOH campaign or creative? Sage+Archer is getting into the festive spirit by taking a look at some creative best practices for your DOOH …
Read blogpost about 5 Creative Best Practices to enhance your Digital Out of Home campaigns
The spin cube makes its comeback on Digital Out of Home screens. Sage+Archer releases 1 of its 5 new DOOH ad formats: The Cube. …
Read blogpost about New ad format: The Cube released for Digital Out of Home
