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Sage+Archer

Sage+Archer

Programmatic Digital Out of Home + Mobile

 

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Commercial Director – UK

Overview

Sage+Archer are a leading European DSP, specializing in location-based, mobile, and out of home (OOH) programmatic advertising. Born in the Netherlands, operating across Europe, and now launching in the UK, this is a unique opportunity to lead the business forward.

Reporting to the CEO and co-founder, the UK Commercial Director will be the first employee in the market, establishing and growing the UK business, with the support of a dedicated UK account director.

Key Responsibilities

  • Establish the DSP in the UK market, through sales and marketing to major agency groups, digital trading desks and brands
  • Drive uptake of the platform from buyers of digital advertising and data, and ensure seamless ability to transact across OOH and mobile
  • Identify incremental opportunities with independent trading desks, brands and boutique agencies who may be new to OOH, as well as traditional OOH buyers
  • Negotiate platform and trading agreements, ensuring their successful execution, fulfilment and growth
  • Build relationships with major media owners to help build scale, drive revenue and marketing opportunities
  • Provide training and support on the digital OOH industry and trading model, ensuring the media model and metrics are understood, and OOH can be easily incorporated into digital deals
  • Identify and build data partnerships, and other ancillary relationships
  • Develop strong industry networks and represent the company as required in-market and at events

Competencies

  • Self-motivation, the determination to succeed, and grow a small business unit within an international support framework
  • Autonomous, able to drive the development of a new business independently
  • Agility to respond to differing sales and support needs and requests, business models and client profiles
  • Tenacity to pursue and close contracts, and ensure their execution and uptake
  • Calm under pressure, and patient in communicating with people of all backgrounds
  • Confident in presenting technical and commercial solutions, and translating them across functions

Experience

  • Excellent understanding of digital advertising technology and trading; programmatic, mobile, audio, data, currency tracking and attribution
  • Extensive experience of solutions sales in digital advertising and proven track record of building a business from scratch
  • Demonstrable knowledge of OOH media and advertising, and a network of contacts across the industry
  • Proven ability to build client relationships at all levels of seniority, demonstrating retention and growth strategies
  • Experience in negotiating contracts and trading agreements, and ensuring fulfillment of these deals
  • Leadership and management, representing the business externally, hiring and developing teams

Location

United Kingdom

Does this sound interesting? Please reach out to Sue Hunt at sue.hunt@sage-archer.com

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Sage + Archer
HQ Danzigerbocht 45-P
1013AM Amsterdam
Tel: +31207028206

KvK/CoC: 69611033
BTW/VAT: NL8579.39.488B01
IBAN: NL25RABO0327176628
BIC CODE: RABONL2U

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