Meer aandacht voor je digital out of home? Download de gids: The Art of DOOHProgrammatic Digital Out of Home geeft reclamemakers nog meer tools om de aandacht van consumenten op straat te …
Albert Heijn leverages mobile data to launch and measure data-driven DOOH campaign
Albert Heijn (AH), the largest supermarket chain in the Netherlands, used mobile data to gain insights into where and when to best reach specific customer segments, based on sales data. Together …
Auto.nl – selling cars from a digital OOH screen
Auto.nl is a website selling and leasing out cars. With a campaign in public transportation they offered travellers the opportunity to avoid taking the train. You could, within minutes, buy a car …
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Royal Swinkels family Brewers support local bars and restaurants with DOOH
At the first of June bars and restaurants were allowed to open again for the general public. The entrepreneurs could not wait to open up again after this tough time. The Royal Swinkels Family …
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Knab thanks customers with personalised OOH screens
Knab thanks customers with personalised billboards throughout the Netherlands. How were we able to show the names of 11,000 customers on digital screens in their own neighbourhood? A …
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citizenM making an impact using location driven digital out-of-home
citizenM introduces its brand new hotel in Amsterdam, by using relevant targeting and digital out-of-home creatives specific for each district. citizenM celebrates the opening of their new …
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