Even - or especially - during COVID times, MBO students need to be motivated to take a next step in their educational career. AD-ACADEMY, an initiative of Schoevers, ISBW, NCOI and Markus Verbeek …
Finally the start of 2021 has come
As the world is slowly opening up, the possibilities of programmatic mobile + DOOH are open for business too. As we get tons of questions about the current status of screens, data providers, …
Get the most out of social creatives on DOOH
Get the most out of social creatives by using them on high impact DOOH screens on top of your social media campaign. In Dr Martens first Dutch campaign they wanted to reach Free thinkers and …
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Sage + Archer Announces Partnership With JCDecaux UK: Enhancing DOOH and Mobile Opportunities for UK Media Buyers
LONDON - November 26, 2020 - Sage + Archer, the European programmatic digital Out-of-Home (DOOH) and mobile media buying platform is working with JCDecaux UK, scaling up reach in the UK. The …
Albert Heijn leverages mobile data to launch and measure data-driven DOOH campaign
Albert Heijn (AH), the largest supermarket chain in the Netherlands, used mobile data to gain insights into where and when to best reach specific customer segments, based on sales data. Together …
Greenwheels celebrates 25th birthday with data-driven awareness & activation
Greenwheels celebrated its 25th birthday this september. Today, sharing mobility services is more common than ever but Greenwheels with their vision and execution on carsharing has been making …
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Greetz – using mobile data to spot hight traffic places during a pandemic
Greetz has for a long time been the easiest way to send something nice and attentive to the ones you love. During the pandemic Greetz was an even better alternative to stay connected to your …
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Moco Museum – Using live visitor data to trigger campaigns
The Moco Museum in Amsterdam features many great art works and is therefore often way too busy. There are times, however, when the Moco Museum is not as crowded as it wishes to be. In these slots …
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