• Skip to main content
  • Skip to footer
Sage+Archer

Sage+Archer

Programmatic Digital Out of Home + Mobile

 

CREATIVE BUILDER

CHECK OUT OUR WORK

SEE THE PLATFORM

LOGIN

JOBS

◂ Blog overview

Author mhammink Published
11 October 2021

Bruna runs a dynamic campaign to motivate Generation-Z to pick up a book!

FILED UNDER: Innovation Tagged With: Bruna, creative, DOOH, Dynamic, location, targeting

Bruna reaches out to students and Gen Z-ers with a dynamic DOOH campaign. They selected screens from multiple media-owners within a small radius of the selected Bruna stores. To be more relevant to the audience, they made dynamic ads that showed the address of the Bruna nearest to that screen.

dynamic Bruna out-of-home creative
Bruna campaign targeted screens surrounding Bruna stores (with the closest store mentioned in the creative)

Are you interested in targeting your own POI’s and running a dynamic campaign? Book a demo!
You want to be the first to hear about our new campaigns and inventory updates? Follow us on Instagram or LinkedIn.

Footer

OFFICE LOCATIONS
CONTACT
CAREERS
INVENTORY
CREATIVE BUILDER

CASE STUDIES
LINKEDIN
INSTAGRAM

Sage + Archer
HQ Danzigerbocht 45-P
1013AM Amsterdam
Tel: +31207028206

KvK/CoC: 69611033
BTW/VAT: NL8579.39.488B01
IBAN: NL25RABO0327176628
BIC CODE: RABONL2U

EN
EN DE FR ES