The UGG brand is well known for its boots and winter warmth, and have now launched a new apparel fashion line. To generate more brand awareness for the clothing range, UGG launched a targeted …
Read blogpost about Cross-country media buying by Jellyfish and UGG
Bruna reaches out to students and Gen-Z's with DOOH. They selected screens from multiple media-owners that are within a small radius of the selected Bruna stores. To be more relevant to the …
Read blogpost about Bruna runs a dynamic campaign to motivate Generation-Z to pick up a book!
In order to use the full potential of Programmatic Out of Home and its scalability, Sage+Archer invested heavily in testing HTML5 technology for the use of responsive designs on DOOH screens. It …
Centraal Beheer is one of the largest insurance companies in the Netherlands. Since lockdown ended and rules relaxed, people can once again go on holidays and daytrips, so. This is a good time …
Read blogpost about How Centraal Beheer utilises programmatic DOOH with dynamic ads
Malibu wanted to send out a message to all Dutch students. That is why they only targeted cities with a high student population. These (14) cities all got their own message. Thanks to HTML5, …
Read blogpost about Malibu is extremely relevant with HTML5: A local message to every student
Albert Heijn’s digital screens are released for programmatic buying in Sage+Archer. Agencies and advertisers can now run more relevant and timely campaigns to target consumers in the shopping …
Read blogpost about Released: Albert Heijn’s Digital Screens for Programmatic Buying
As terraces finally opened again in April, city consumers were invited to enjoy and asked to share their first glass of Heineken in a digital OOH campaign. Heineken ran a three-stage campaign, …
Read blogpost about Heineken celebrates release with #Thefirstbeer dynamic Out Of Home Campaign
To maximize relevance of their Out of Home campaign, Hans Anders focused on the specific areas directly surrounding their own shops. Sage+Archer built useful applications on top of the …
