Albert Heijn (AH), the largest supermarket chain in the Netherlands, used mobile data to gain insights into where and when to best reach specific customer segments, based on sales data. Together …
Omnichannel DSP Sage + Archer Partners With Hivestack to Further Scale Programmatic DOOH To Advertisers Across Europe
AMSTERDAM, Netherlands (October 27, 2020) – Hivestack, the leading global programmatic digital out-of-home (DOOH) ad tech company today announced a new partnership with Sage + Archer, the …
Greenwheels celebrates 25th birthday with data-driven awareness & activation
Greenwheels celebrated its 25th birthday this september. Today, sharing mobility services is more common than ever but Greenwheels with their vision and execution on carsharing has been making …
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Auto.nl – selling cars from a digital OOH screen
Auto.nl is a website selling and leasing out cars. With a campaign in public transportation they offered travellers the opportunity to avoid taking the train. You could, within minutes, buy a car …
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Royal Swinkels family Brewers support local bars and restaurants with DOOH
At the first of June bars and restaurants were allowed to open again for the general public. The entrepreneurs could not wait to open up again after this tough time. The Royal Swinkels Family …
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Greetz – using mobile data to spot hight traffic places during a pandemic
Greetz has for a long time been the easiest way to send something nice and attentive to the ones you love. During the pandemic Greetz was an even better alternative to stay connected to your …
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Moco Museum – Using live visitor data to trigger campaigns
The Moco Museum in Amsterdam features many great art works and is therefore often way too busy. There are times, however, when the Moco Museum is not as crowded as it wishes to be. In these slots …
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Heineken combines digital out-of-home & mobile to reach students
Drinkies by Heineken introduced new students to Amsterdam with its fast beer delivery service. With a campaign that moves with them through their new city. Student targeting for new app …
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