NEW YORK, AMSTERDAM - May 12, 2022 - Sage+Archer, the European buying platform for digital out-of-home (OOH), today announced that the company is joining Vistar Media, the leading global provider …
Save the Children localise DOOH ads to raise awareness of food poverty
Save the Children provide food assistance for vulnerable households and individuals and the charitable contributions they receive make it possible to support food poverty and hunger programs. …
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5 Creative Best Practices to enhance your Digital Out of Home campaigns
Have you started planning your brand’s seasonal DOOH campaign or creative? Sage+Archer is getting into the festive spirit by taking a look at some creative best practices for your DOOH …
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Programmatic DOOH demonstrates uplift in Brand Awareness and purchase intent for UGG
UGG, a brand mainly known for its distinctive style of footwear, is launching a new apparel line. Jellyfish and UGG sought to generate incremental brand awareness for the clothing range. The used …
Schoonenberg triggers a localised DOOH campaign based on real-time appointment availability
Integrating a Channable API, the Dutch hearing specialist ran a programmatic outdoor campaign with dynamic creative showing a localised DOOH campaign in targeted areas, at the most relevant …
Cadeaubon.nl sync DOOH with radio and audio to target and engage road users
Sage+Archer provide the unique capability to link and sync omni-channel campaigns, across audio, mobile and DOOH. ABOVO media created a roadside DOOH campaign with targeting and triggers based …
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Albert Heijn wins The Drum Out Of Home Awards 2021: Best use of Digital & Chair Award
Albert Heijn won the Chair’s Award and ‘Best Use of Digital’ at The Drum Awards for Out of Home, with a data-driven and footfall campaign. With hyper-local targeting and dynamic creative, Albert …
Sage+Archer design new templates for more effective app promotion in DOOH
Sage+Archer releases its 5th and final new DOOH ad format, the ultimate template for promoting an app. …
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